Demon Slayer: Mugen Train still under discussion, but this time not the stratospheric box office revenues or any other record in the Japanese scene, but a unique contribution to a market that is heavily affected by the proliferation of online streaming services, that of DVDs. and Blu-ray.
Home video edition sales have plummeted in recent years, with Japan seeing a 53.8% year-over-year decline in the first six months of 2021 in particular. However, sales of DVDs and Blu-rays from the world of animation, be they films or series, have increased a growth of 57.5% for a total of about 26 billion yen. This corresponds to a share of 37.5% of the cinema market in animation, and it was Demon Slayer: Mugen Train who made a significant contribution to this result with 1.3 million copies sold.
The success of the film is based on the work of Koyoharu Gotogand it also impacted physical spend sales data across the entertainment market. Although this market share has slumped by 2.7%, with a decrease in DVD sales and an increase in Blu-ray sales compared to the first half of 2020, For the first time in Japan, animation has managed to outperform music. What do you think of this amazing data? Let us know with a comment below.
To conclude, remember that the Rengoku pillar of flames received a fantastic statue, and we’re leaving you for our video review of the movie Demon Slayer: Mugen Train.
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