Alejandro Rojas, Director of Applied Analytics at the research firm Parrot analysishe said in an interview with the entertainment portal diversity that the worldwide consumption of anime “has almost doubled since 2017“. The data as reported diversity, also indicate that existing anime production is not keeping up with global demand. According to Parrot, from May 2020 to April 2021, anime content accounted for 4.7% of global audience demand, while only 3.2% of shows fit into this category.


The data also indicate that Hulu It is the most popular streaming subscription service in the United States by viewing time. In the second quarter of 2021, Hulu had a share of 21.4% of the viewing time. His closest rival was Netflix, with 18%. Disney Plus had a share of 4.6% while Crispy roll and Funimation they claimed 3.5% and 2.7%, respectively.

Rojas commented on the acquisition of Crispy roll from Sony, said the deal would be a victory for Sony if it can attract a larger number of subscribers. However, he also distinguished between anime “super fans” and casual users, saying that if the latter group is behind the growth, then bigger streaming platforms like Netflix and HBO maxare offering the genre as part of a broader catalog of programs so that they can benefit from growth expectations“He noted, however, that the gap between total anime industry production and global demand”represents an expansion option for further anime titles“.

According to the financial research firm’s 2019 report Teikoku database In the anime industry, despite foreign investment, production may not be able to keep up with increased demand. In this state, tight schedules and associated productivity losses can be expected, which can lead to lower sales in the very long term. The outlook for 2020 and beyond is expected to include further adjustments to improve working conditions for animators. This reflects the growing awareness of working conditions and the increased tendency of Japanese midsize companies to cut back on overwork, but all at the cost of implementing that change.

Source: diversity

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One of the best parts of watching anime is how many times a show can surprise you. Sometimes for good, sometimes for bad. But if the Otaku know one thing, it's that anything is possible.

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