The TKRI Matsunaga Construction racing team revealed their AMG GT3 livery ahead of the 2026 Super Endurance Series second round. The design features Marin Kitagawa from My Dress-Up Darling in a dazzling Race Queen cosplay.
Officially presented at Suzuka Circuit, the car transforms a million-dollar piece of German engineering into a high-speed canvas for anime art.
More Than Aesthetic
This isn’t a wealthy team owner indulging a hobby. Matsunaga Construction is headquartered in Iwatsuki, Saitama—the real-world setting of the series and Japan’s foremost producer of traditional dolls.
The livery anchors the My Dress-Up Darling x Iwatsuki Anime Collaboration Project, designed to pull tourism into the region for a major summer 2026 event.
- Team ambassador Miyakoshi Aie will walk the pits in a living replica of Marin’s illustrated costume
- Shinichi Fukuda’s manga concluded July 2025 with 15 volumes and over 15 million copies sold
- The second season aired alongside this motorsport collaboration
Strategic Audience Alignment
What happens when regional industries stop treating subcultures as peripheral niches and start treating them as primary infrastructure?
By marrying manga legacy with endurance racing visibility at the Suzuka 5-Hour Race on , they’ve created a dual-entry point for two completely different demographics.
Gearheads get a striking car. Anime loyalists get their icon on a global stage.
Now TKRI hopes Marin’s unrivaled energy brings luck at Suzuka—proving that cultural borders dissolve when the right overlap appears.
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